Modeling eXposed: Digital Media Modeling Summit 2012
June 6, 2012 Leave a comment
In its inaugural year, eXelate’s modeling and analytics event, Modeling eXposed, will address how innovations in data modeling can be implemented into your digital marketing programs for more effective targeting, campaign management, business intelligence, and analytics. The purpose of the event is to bring industry peers together to share knowledge and exchange ideas for improving advertising performance through flexible modeling solutions.
Through a series of presentations and discussions, eXelate and guest speakers will address innovations in modeling through case studies and interactive panel discussion, providing attendees with a roadmap of how modeling can be successfully implemented into their marketing strategies. Topics include but are not limited to:
- Data analytics for improved marketing decisions
- Custom audiences for cross-channel media optimization
- Adaptive audience intelligence methodology
- Modeling as a direct response and customer relationship strategy
Participation in Modeling eXposed is complimentary, by invitation only. Request an invitation here.
Date: Wednesday, June 20
Time: 1-6pm EST
Venue: The Standard Hotel
848 Washington Street
New York, NY 10014